Partnership opportunity for CDW
A new high-margin productivity category — built for the customers CDW already serves
Spacetop for Windows turns the AI PCs in your catalog into a private 100-inch workspace. It's the device finance, government, healthcare, and legal buyers keep asking for — and it isn't a monitor, a privacy filter, or a laptop you already stock.
- Opens a net-new AR productivity category — not another commodity accessory
- Maps directly to CDW's digital-workspace and endpoint-security motion
- Runs on the Windows AI PCs you already sell — natural attach + bundle
- Built to demo: a category that closes on experience, not spec sheets
The demand signal is already in your aisle
Your customers are buying low-margin privacy filters and squinting at single laptop screens because nothing better exists in the catalog. The data on why screen privacy matters is well documented — the Ponemon Institute / 3M visual-hacking experiment (2016) measured it directly.
The privacy problem is real
91% of visual-hacking attempts succeeded (Ponemon/3M, 2016)
52% of captured data was read straight off a screen
Privacy filters are a low-margin band-aid your customers already buy
A category they can't get elsewhere
No monitor, filter, or laptop delivers a private 100-inch canvas
Runs on the Windows AI PCs CDW already sells — clean attach + bundle
Differentiated SKU instead of a race-to-the-bottom accessory
Built for CDW's customer base
Finance, government, healthcare & legal buyers under confidentiality rules
Mobile and hybrid workforces that work outside the office
Natural attach for CDW services, configuration, and managed device programs
What carrying Spacetop unlocks
A category that fits the way CDW already sells
Spacetop isn't an impulse accessory — it's a considered, demo-led purchase that rewards a consultative channel. Three ways it slots into CDW's existing motion.
Digital workspace & endpoint
Sits inside the conversation you're already having
CDW already advises customers on Copilot+ PCs, secure endpoints, and the digital workspace. Spacetop extends that same conversation with a private, portable big-screen layer — sold by the same reps, to the same buyers.
Attach & bundle
Higher-value carts on hardware you already move
Spacetop runs on the Windows AI PCs in your catalog. That makes it a natural attach to laptop refreshes and a bundle story across device, glasses, configuration, and services — lifting deal value instead of competing on a commodity SKU.
Regulated industries
A confidentiality story for finance, gov, healthcare & legal
These buyers already trust CDW with security-sensitive procurement. Spacetop gives them a concrete on-screen privacy safeguard for mobile work — a differentiated answer to a question your account teams field constantly.
The gap in the catalog today
When a customer needs more space and more privacy on the road, here's what CDW can offer now — and what Spacetop adds as a new category.
| Spacetop | Privacy filter | Portable monitor | Standard laptop | |
|---|---|---|---|---|
| Private from onlookers at every angle | Partial, side angles only | |||
| 100" workspace with no extra hardware to carry | ||||
| Net-new category (not a commodity accessory) | ||||
| Attaches to a Windows AI PC sale | ||||
| Services / configuration attach opportunity | ||||
| Demo-led, differentiated margin |
CDW partnership: FAQ
What's the margin and category opportunity for CDW?
Spacetop is a differentiated, demo-led category rather than a commodity accessory, so it avoids the race-to-the-bottom pricing of items like privacy filters and portable monitors. It attaches to Windows AI PC sales and opens configuration and services revenue. We'll walk through partner pricing and program structure on a call.
Does it fit CDW's existing customer base and motion?
Yes. Spacetop runs on the Windows AI PCs CDW already sells and maps to the digital-workspace and endpoint-security conversations your reps already lead. It's especially relevant for finance, government, healthcare, and legal customers buying under confidentiality requirements.
AR can be hard to sell — how do you support demos?
Spacetop closes on experience, which rewards a consultative channel like CDW. We support partners with evaluation units, demo enablement, and sales materials so account teams and solutions architects can put it in a customer's hands.
How does it handle deployment, support, and device management?
Spacetop for Windows installs on the AI PC each user already has, paired with lightweight AR glasses, so it fits standard Windows deployment and management. We'll cover support, warranty, and managed-device fit with your solutions team during onboarding.
Ready to work without boundaries?
Talk to our team about how Spacetop can fit your business or we can partner with you.
